Promo and pack design for The Body Shop’s collaborative Safe Sex campaign

Promo and pack design for The Body Shop’s “Yes, Yes, Yes! to Safe Sex” campaign, in collaboration with MTV’s Staying Alive Foundation, a charity that works worldwide to raise HIV and AIDS awareness among young people. This included initial concept through to final design for the overarching visual direction, Tantalising Lip Butter pack design, plus promo and in-store graphics.